The Hungarian partner of we_can, Café Communications and digital agency Be Social
hosted an exciting event last week: within the frames of Agencies’ Night, guests could
discover how ad agencies work and our partners in Budapest even offered a taste of
creating personalized campaigns through an interactive game!
Agencies’ Night is created to show anyone interested in how ad agencies operate, get a
sneak peek of their everyday life, and get to know industry experts. It doesn’t matter if you’re
already working on the agency or client side, if you’re a student or just interested in the ad
industry, presentations, workshops and other programs offered by agencies offer visitors a
chance dive into this world.
Café Communications and Be Social created an immersive experience for the night: by
grabbing their phone and following the steps of campaign creation, guests could make their
own personalized campaign by deciding on strategic points and key elements. After the
engaging game, a garden party with burgers, drinks and house tracks guaranteed a chill
atmosphere for the night.
