From house to home

In 2013, the new owner of Praktiker Romania challenged us to grow its business through repositioning the brand: from a hard DIY store to a soft DIY home improvement specialist, targeting primarily women with higher income. Our idea was focusing on how Praktiker products take you From house to home, whatever your idea of “home” may be.

Digital advertising trends in 2023

Digital advertising trends in 2023

Just like in 2021 and 2022, we are delivering you the…
weCAN welcoming new client, Kiwi.com

weCAN welcoming new client, Kiwi.com

Our Central and Eastern European agency network, weCAN welcomed a new…
Metaverse advertising – where are we now?

Metaverse advertising – where are we now?

Have you ever been to Nikeland? Or Gucci Town? If not,…