-
EMAIL
dora.petho@wecan.net -
PHONE
+36 1 880 3000 -
CONFERENCE
Jan Kordovský
kordovsky@comtechcan.cz
+420 732 54 73 77
PHONE
+36 1 880 3000CONFERENCE
Jan KordovskýWith the rise of AI, military conflicts, and economic turbulence, the world is facing a period of uncertainty. Our conference is aiming to address issues that marketing and communication agencies are facing in the CEE region. Join us on Wednesday, May 29th, to hear about how to adjust our strategies and thinking in these uncertain times…
The we_CAN conference is an annual gathering of agencies and marketers from the CEE region who are part of the independent we_CAN network. Our goal is to showcase the insights and knowledge we’ve acquired throughout the year, and to invite esteemed experts to discuss future trends and opportunities.
This year, we’re gathering in Prague, Czech Republic. Our event is open to the general public, and we would be delighted to welcome you aboard. Take a look at what we have prepared for you this year:
We’ve curated a group of inspirational speakers from our own network, and mixed them with experts from the most influential companies out there. We hope you will leave our conference with more ideas on how to navigate into the future.
AI Hub leader / Serviceplan Group 🇩🇪
Eva Lihotzky is responsible for the AI strategy and its implementation at Serviceplan Group, as well as leading the AI Lab team in Munich. As part of the QCollective—a group of creators and business leaders—Eva is a co-author of the book ’10 Moral Questions – How to Design Tech & AI Responsibly,’ which provides a framework for creating ethical products in tech.
Her passion is rooted in innovation management, entrepreneurship, and systems thinking in complex environments. Navigating and directing change is at the core of what she does; she strives to solve existing challenges with a clear ‘getting things done’ mindset.
Digital Ethics and Compliance / PwC Czech republic 🇨🇿
Christina Hitrova leads the work on Responsible AI and AI compliance at PwC Czech Republic. She has more than 7 years’ experience helping clients understand and navigate complex issues related to AI, data ethics, and regulation. She has collaborated with clients from both the public and private sectors to establish AI policies, upskill and educate their teams, and develop and deploy AI innovations sustainably. She holds two Master’s degrees in Law, one from KU Leuven in Belgium and another from the University of Zurich in Switzerland. Additionally, she brings experience from her work at the Technical University of Munich and the Alan Turing Institute in the UK.
František is a tenured business leader and team manager responsible for top retail and e-commerce clients of Google in the Czech Republic and Slovakia. He is skilled in project management, problem solving and team leadership with broad experience in sales, marketing, business strategy, operations and planning. Before joining Google, he had been working in leading Czech performance marketing agency H1.cz. František studied physics at Charles University in Prague, is married and has two children and one dog.
COE Lead, Artificial Intelligence CoE / OTP Group 🇭🇺
Lotár, as the AI CoE Lead at OTP Bank, has over 18 years’ experience in the field of data management and 6 years’ experience in big data and analytics. He believes that KYD (Know Your Data) is one of the most important things in a company’s life. This understanding can enable a company to grow exponentially by using State-of-the-Art AI and advanced analytics solutions effectively and safely.
CEO / Be social Hungary, Skillbot AI Kft 🇭🇺
Tamás has been involved in online marketing for more than 15 years. In his early years, he developed his skills independently. In 2010, he and Marian Forgács launched Be Social, a social marketing business. The agency has grown steadily and today boasts a team of 40 people providing online marketing and web development services. Their services are offered through the marketingmorzsak.hu and besocial.hu professional blogs. Tamás specializes in digital communication, brand strategy, and supporting an effective business presence. Over the past year, his company has invested heavily in research for AI-based solutions. As a result, starting in 2024, they will launch a new project company called Skillbot AI, dedicated to developing AI-based applications to support enterprise operations. Its first products have recently been launched on the market.
Chief Media Investment Officer / Razom Ukraine 🇺🇦
Andrew has been in the marketing industry for over 20 years, with significant experience in media and marketing strategy and campaign optimization, creating and executing communication strategies that make the brands grow.
Associate Creative Director / Café Communications 🇭🇺
András has over 25 years of experience in communication, including 10 years as a Creative Director. During this time, he built and led creative teams, working on local, regional, and global campaigns.
Chief Creative Strategist / Pink Moon 🇭🇷
Petra is an expert with 15 years of experience in market research and brand and creative strategy development. She graduated from the Faculty of Philosophy in Zagreb, Department of Psychology. She began her career at Ipsos, the largest Croatian market research and public opinion agency, where she worked as a qualitative researcher with a certificate for the Censydiam research model. Her curiosity about connecting brands and people led her to the creative waters of McCann Zagreb agency, where she worked for five years as Head of Strategy. In early 2019, she transitioned to the position of Chief Creative Strategist at the independent agency Pink Moon. She has won 15 domestic and international awards and regularly participates in Effie jury work. Additionally, she works as a lecturer at Algebra University, teaching Psychology of Customer Experience and Psychology in Marketing Communication.
Head of AI Lab, Online specialist at the student agency “Kreativní Kancl” / VŠKK 🇨🇿
Michal studied AI at Czech Technical University in Prague. He developed applications for mobile phones and automotive software. He is involved in online marketing and helps with technology development at the University of Creative Communication. He leads the digital section of the student agency KK. He currently heads the AI Lab—a technological “laboratory” at VŠKK.
CEO / Justtag Group 🇵🇱
Tomasz Chłodecki is the CEO and co-founder of Justtag Group, a leading data platform in the CEE region and the Nordic countries. Since 2016, he has been leading the company, overseeing a range of key strategic processes and successfully completing acquisitions. He gained professional experience at Rocket Internet Group, where he was responsible for business development at Cuponation in the Polish market, and at PayPal’s Paris office, where he managed marketing projects in Spain, Italy, and the Middle East. He is a graduate of the University of Warsaw, Warsaw School of Economics, and the CEMS Master’s in International Management program, during which he studied at Rotterdam School of Management, as well as the Executive Program for Growing Companies at Stanford University Graduate School of Business.
Creative Director / Pink Moon 🇭🇷
Twenty-four years ago, Hrvoje started as a copywriter, and since worked through a series of larger and smaller agencies. For the past seven years, he proudly held the titles of owner and creative director at Pink Moon agency, and hopefully, that should remain until retirement. He has worked on almost all categories and major brands in Croatia, winning all relevant national awards.
Founding member of AI Lab, Instructor of Digital Image Processing / VŠKK 🇨🇿
Jan is a founder of a software company, sharp commentator, humorist, philosopher, or—as he prefers to call himself—a painter. Instructor Jan Macúch at VŠKK teaches basic digital image processing and digital design, introducing students to the latest software tools. He is also involved in the creation of the VŠKK AI Lab—a place where students can access open-source technologies and try them out on high-performance computers.
This year, we’re meeting in the heart of Europe: Prague. Away with grey, office-like conference rooms! SmetanaQ gallery is located right on the riverfront, with amazing views of Prague Castle and the lush greenery of Petřín Hill. Although we’re going to spend a day talking about AI, this place is far from artificial.
Please note that if you purchase a Morning ticket, your session ends after the lunch break. If you decide to join us for only the afternoon session, we’ll welcome you just after lunch, and your ticket will include a buffet dinner.
We’ve prepared a number of different pricing levels. The Standard package is the perfect option for those who want to attend the entire event, from start to finish, including a buffet lunch, dinner, two coffee breaks, and refreshments throughout the day. For those who wish to join us for half a day, we offer Morning & Afternoon tickets, which include either lunch or dinner, plus one coffee break. We also offer a discounted Student ticket, which provides the same experience as the Standard ticket at a third of the price. In case of any questions, please do not hesitate to contact Pethő Dora at petho.dora@cafecan.hu, who will provide you with all the information.
| Pass | Price (EUR) |
|---|---|
| Standard Pass | €300 |
| Morning session | €150 |
| Afternoon session | €150 |
| Student Pass | €100 |
You can register by filling in the form below. We’ll send you a PayPal link through which you can pay the registration fee. In case you don’t want to use PayPal, we’ll send you an invoice within a day or two.
And of course, do not hesitate to contact us if you have any questions.
We’ve got answers!
Dóra Pethő
Regional Director
dora.petho@wecan.net
+36 1 880 3000
Jan Kordovský
Comtech_CAN strategist
kordovsky@comtechcan.cz
+420 732 54 73 77
© 2024 | All rights reserved by weCAN
